eThereLIVE is thrilled to announce that it will be the sole broadcast producer for the Australian Football League’s Transatlantic Cup being held at Colonel Samuel Smith Park in Toronto from August 2nd to 11th. The tournament, presented by Payable Apps, marks the first international championship for the AFL in seven years. It will showcase the talents of over 400 players from North America, South America, & Europe in both men’s and women’s divisions.
For its part, eThereLIVE will be broadcasting all 30 games from the first round-robin to the Grand Finals on the AFL Canada YouTube channel. eThereLIVE has been a long-time supporter of Australian Rules Football in Canada and has worked closely with AFL Canada for several years, broadcasting the 2022 Parallel Cup, as well as the 2023 AFL Canada Cup.
About the partnership, eThereLIVE President Nathan Kordyjaka said, “We couldn’t be happier to see how fast this sport and AFL Canada have grown in just a few years. The Transatlantic Cup truly serves as a celebration of that growth and we are thrilled to be a part of it. Aussie Rules Football never fails to bring the excitement and it’s always a joy to bring that action to the viewers at home.”
The Transatlantic Cup will kick off with a women’s division match-up between Ireland and the USA at 10 am EST on August 2nd.
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About AFL
The AFL, or Australian Football League, is the premier organization for Australian Rules Football. It has been the primary overseeing body for the game both domestically in Australia and internationally as the sport grows in popularity throughout the world.
About AFL Canada
AFL Canada is the governing body for Australian Rules Football in Canada. Established to govern, promote and develop the sport across the country, AFL Canada oversees various leagues, tournaments, and developmental programs aimed at both men’s, women’s, and junior participation. The organization plays a crucial role in fostering the growth of the sport, organizing events that cater to enthusiasts and players of all skill levels.
About eThereLIVE
eThereLIVE has been a leader in streaming and online broadcast production for over 10 years. They have built a trusted reputation with clients locally and abroad through their wide array of services including secured video conferencing, hybrid events, webinars, and online sports broadcasts. The partnership with their parent company, Soundbox, also allows them to offer our top-notch streaming solutions alongside amazing in-person audiovisual support all under one roof.
“It is a pleasure to work with the Niagara River Lions and the CEBL as a part of our commitment to grow and support sport in Canada,” said Nathan Kordyjaka, president of eThereLIVE. “The Niagara River Lions have an electric in-arena energy and we look forward to bringing that to air.”
Season tickets, ultimate voucher packages, and single game tickets are available now to witness the best of Canadian professional basketball this summer. For more information visit www.riverlions.ca/tickets
